How to choose the right marketplace to sell jewelry?

Starting your jewelry eCommerce business requires know-how, very different from the one for offline jewelry business. Knowledge of the sales channels, and the ability to find the right representation for your jewelry business online is one of the major keys for your online go-to-market strategy. So is there such a thing as the right marketplace for selling jewelry online?  Largest online marketplaces for selling jewelry in USA are eBay, Amazon, Etsy, Sears and Walmart. But does it mean that th
April 17, 2018

Amazon marketplace reduces fees on selling jewelry

Good things happen in the jewelry eCommerce! While the latest update by Amazon is not necessarily positive for all Amazon marketplace sellers, jewelry sellers were definitely glad to receive it. Starting 22. February, Amazon reduces fees on selling jewelry on its marketplace, by lowering the current flat 20% fee to 5% for any portion of the total price greater than $250. This change is a critical news for the fine jewelry sellers, making selling on Amazon much more affordable, and the jewelry
January 21, 2018

What makes Jewelry eCommerce different?

Specializing in software for jewelry eCommerce we at Valigara are often asked, why we are “limiting” ourself to this specific  industry. What is special in jewelry and diamonds eCommerce? What is it different from other industries? What special knowledge does it require to sell jewelry onlineIs the market hard to reach? How can ROI and sales productivity be improved?  These are some answers to these questions, and general knowledge on the jewelry eCommerce today.  Jewelry eCo
December 18, 2017
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    Best selling sterling silver jewellery online – myth or reality?

Best selling sterling silver jewellery online – myth or reality?

This question, which we were asked on Quora,  is very important. With that, providing an answer with specific names, specs and prices would be simply misleading. For many reasons, and here are some. 1. Online jewelry sales are seasonal, and so the best sold products too. Same jewelry working perfectly in Christmas would be simply irrelevant in July on Father’s Day, or on another occasion. 2. Trends and buyers behavior changes, and so the demand for specific jewelry. There is no guarantee
December 5, 2017

eBay introduces eBay Authenticate

eBay has announced launch of eBay Authenticate this September. The service allows buyer check the authenticity of the product before buying it, using the external authenticators. Relevant items will be reviewed by a professional authenticator before it’s delivered to the buyer. Starting with handbags, through other fashion categories it is planned to reach jewelry. For many years eBay is trying to figure out how to assure the jewelry quality, especially in the expensive diamond jewelry. T
August 3, 2017
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